The WAND Sentiment Analysis Adapter is used to score
structured and unstructured textual content by identifying positive,
neutral, and negative sentiment found within emails, documents,
and database records. Textual data from a data source can be passed
to the adapter by:
- Joining the column containing the textual data from the
data source to the column within the WAND Sentiment Analysis Adapter
used to define the textual data to be scored.
- A report which uses Cluster Join metadata. The Cluster Join
metadata already contains the join from the column containing the
textual data from the data source to the column within the WAND
Sentiment Analysis Adapter used to define the textual data to be
scored.
- Using a WHERE/IF condition to pass textual data directly to
the column within the WAND Sentiment Analysis Adapter used to define
the textual data to be scored.
xUnderstanding the Scoring System for WAND Sentiment Analysis
The score returned from the WAND Sentiment Analysis
Adapter ranges from -1 to 1.
- A score of -1 identifies the sentiment of the textual data
that was passed to the adapter as extremely negative.
- A score of 0 identifies the sentiment of the textual data that
was passed to the adapter as neutral.
- A score of 1 identifies the sentiment of the textual data that
was passed to the adapter as tremendously positive.